45 min
Episode 127. Will Russell. The 5 step launch process. The Life Of KG
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- Business
Russell Marketing
Will Russell, Founder & CEO In 2016, Will Russell entered the e-commerce launch space working as a crowdfunding marketing consultant.
Multiple six and seven-figure launches that first year meant that client interest -- and the need for a larger team -- quickly grew. In 2017, he launched Russell Marketing: an innovative digital agency, specializing in e-commerce launch marketing. To-date, they have generated more than $25 million in revenue for 300+ new entrepreneurs. Will has been featured on Forbes, Business Insider, Crain’s New York, StartUp Nation, and more. In 2021, Will launched the Russell Gives Foundation, a family foundation that offers grants and mentorship to 501(c)(3) partners committed to diversity, equity, and inclusion.
In November 2022, Will’s first book, ‘Launch in 5: Take Your Idea from Lightbulb Moment to Profitable Business in Record Time’ will be published by Nicholas Brealey. Prior to product launches, Will spent his early career managing launch marketing efforts for brands and websites in the media and nonprofit space. A decade of experience in launch marketing -- across an array of industries, products, and for businesses of all sizes -- provided Will with a unique perspective on the attributes of successful launch campaigns.
Originally from San Francisco, followed by two decades in London, and now in Austin, TX, Will holds a dual degree in Philosophy & Sociology from the University of Leeds.
Book: https://www.amazon.com/Launch-Lightbulb-Moment-Profitable-Business/dp/1399801708
Russell Marketing: http://russellmarketing.co/
Russell Gives: https://russellgives.org/
Sponsors for February
Lash + Brow Lab
Combined, Demi and Rachel have over 10 years experience in the beauty sector. They have come together in the heart of Battersea to open lash+brow lab, a home for your ultimate lash and brow duo. As individuals they take their crafts very seriously - their sole aim as a partnership being to create a comfortable, uplifting experience while offering bespoke treatments to the highest of standards.
Link: www.lashbrowlab.co.uk and @lashandbrowlabclapham
TNB Skills Training
Having owned five incredible successful Hair, Nail, and Beauty Salons between them, Sarah and Julie teamed up to create TNB Skills Training, a training academy with the goal of helping other salon owners to have increased freedom, moving away from the salon floor to have more time to spend on the things they want. Sarah and Julie promote an honest, fair, and safe environment to work in. Their aim is to promote team spirit as they help their stylists and therapists to grow and reach their full potential. Our funded apprenticeships now come with exclusive access to the High Performance Stylist Platform – learn from industry leading figures who grew their salon business to over 7 figures!
Apply now quoting KGPodcast https://tnbskillstraining.co.uk/contact/
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Send in a voice message: https://podcasters.spotify.com/pod/show/thelifeofkg/message
Russell Marketing
Will Russell, Founder & CEO In 2016, Will Russell entered the e-commerce launch space working as a crowdfunding marketing consultant.
Multiple six and seven-figure launches that first year meant that client interest -- and the need for a larger team -- quickly grew. In 2017, he launched Russell Marketing: an innovative digital agency, specializing in e-commerce launch marketing. To-date, they have generated more than $25 million in revenue for 300+ new entrepreneurs. Will has been featured on Forbes, Business Insider, Crain’s New York, StartUp Nation, and more. In 2021, Will launched the Russell Gives Foundation, a family foundation that offers grants and mentorship to 501(c)(3) partners committed to diversity, equity, and inclusion.
In November 2022, Will’s first book, ‘Launch in 5: Take Your Idea from Lightbulb Moment to Profitable Business in Record Time’ will be published by Nicholas Brealey. Prior to product launches, Will spent his early career managing launch marketing efforts for brands and websites in the media and nonprofit space. A decade of experience in launch marketing -- across an array of industries, products, and for businesses of all sizes -- provided Will with a unique perspective on the attributes of successful launch campaigns.
Originally from San Francisco, followed by two decades in London, and now in Austin, TX, Will holds a dual degree in Philosophy & Sociology from the University of Leeds.
Book: https://www.amazon.com/Launch-Lightbulb-Moment-Profitable-Business/dp/1399801708
Russell Marketing: http://russellmarketing.co/
Russell Gives: https://russellgives.org/
Sponsors for February
Lash + Brow Lab
Combined, Demi and Rachel have over 10 years experience in the beauty sector. They have come together in the heart of Battersea to open lash+brow lab, a home for your ultimate lash and brow duo. As individuals they take their crafts very seriously - their sole aim as a partnership being to create a comfortable, uplifting experience while offering bespoke treatments to the highest of standards.
Link: www.lashbrowlab.co.uk and @lashandbrowlabclapham
TNB Skills Training
Having owned five incredible successful Hair, Nail, and Beauty Salons between them, Sarah and Julie teamed up to create TNB Skills Training, a training academy with the goal of helping other salon owners to have increased freedom, moving away from the salon floor to have more time to spend on the things they want. Sarah and Julie promote an honest, fair, and safe environment to work in. Their aim is to promote team spirit as they help their stylists and therapists to grow and reach their full potential. Our funded apprenticeships now come with exclusive access to the High Performance Stylist Platform – learn from industry leading figures who grew their salon business to over 7 figures!
Apply now quoting KGPodcast https://tnbskillstraining.co.uk/contact/
---
Send in a voice message: https://podcasters.spotify.com/pod/show/thelifeofkg/message
45 min